BEHIND THE ARMOUR
Universal Armour is where style, individuality, and wellbeing converge.
Born in Australia and shaped by a love for self‑expression, we create wellness products and outsource designer pieces that function as modern armour - expression that protects your energy, elevates your presence, and defines your identity.
In a world overflowing with trends and mass‑produced sameness, Universal Armour champions the power of one‑offs, signature pieces, and identity‑driven curation. Every item is designed to help you show up with intention - blending aesthetics, mood, and personal energy into a single, wearable statement.
Before becoming an online‑only brand, our wellness oils were available in over 100 locations across Australia, stocked everywhere from boutiques to health clinics, pharmacies, hospitals, gyms, and even professional sporting teams. Since 2005, we’ve also supported Perth businesses through workplace wellbeing programs long before our official product launch in 2018.
But today, Universal Armour has evolved - expanding from wellness roots into a fashion‑centric lifestyle brand.
Your Identity Statement
Universal Armour is built on one core idea:
Who I am + how I show up + what protects my energy.
Your style is your armour.
Your accessories are your markers.
Your wellbeing shapes your presence.
Together, they form your identity statement - your inner and outer expression working in harmony.
Fashion With a Purpose
Our collections are crafted for those who move through the world with confidence and clarity. Every piece reflects:
- Individuality — nothing generic, nothing ordinary
- Personal expression — fashion that speaks before you do
- Energy protection — 100% therapeutic grade wellness oils designed to elevate mood and presence
- Modern armour — a balance of outer style and inner strength
Universal Armour is for people who don’t just get dressed — they arrive.
A daily shield.
A signature look.
A curated identity.
This is Universal Armour.
Wear your identity. Guard your energy. Show up as you.